empire logo
national sales meeting

NATIONAL SALES MEETING 2016 > July 20th & 21st


"The future of Empire is very bright with [John Freismuth's] leadership at the top. Thank you for the solid improvements you has implemented; the morale is at an all-time high, in my humble opinion."

Ian Munnoch
MSA Components, Inc.

Thank You!

Thank you all who attended our Printing with Purpose show! We'll see you in 2018!



Printing with Purpose

In 2014, we brought you the Legacy Show with 69 vendors and over 500 customers. Now, we're Printing with Purpose.

You won't want to miss Empire's 4th biannual National Sales Meeting from July 20th to the 21st. Since 2010, we've built upon our Legacy, and this year is no different. Our show highlights sustainable business practices and provides an engaging environment for our customers, sales reps, employees, and suppliers. In 2016, our focus is "People, Purpose, Passion—The Pathway to Success," and we'll show you our passion at our Printing with Purpose vendor fair. Empire's NSM is packed with entertainment, training, and educational materials, highlighting the best of the best within the industry.

Wednesday, July 20th

People, Passion, Purpose: The Pathway to Success

Open to our sales reps, platinum and gold vendors, and paid participants, we'll strengthen you as a sales person and business leader in the print industry. Sessions include Psychology of an Elite Salesperson, 5 Tips for Sales & Marketing Success, President Lincoln: Social Media Genius, The Future State of the Economy, and Life is Change.

brian parsleyBrian Parsley has shared his wisdom as a business intelligence strategist with several Fortune 500 companies, including Quicken Loans and Ford Motors, and has appeared on media outlets such as FOX news. An exceptianally entertaining speaker, Brain will bring his witty personality as he motivates us on the "Psychology of an Elite Salesperson."





jeff coonJeff Coon is a partner and strategist at Stream Creative, an inbound marketing firm located in Milwaukee, WI. Jeff has spent the last 16 years helping businesses develop ROI-focused inbound marketing programs and educating business owners and marketers on the best practices of inbound marketing to drive business growth. Jeff has spoke at "Experience Inbound," Wisconsin's largest Inbound Sales & Marketing Conference, as well as "INBOUND," the world's largest inbound marketing conference located in Boston, MA.

In his session, "5 Tips for Sales & Marketing Success," Jeff will walk you through 5 essential tips that will help you increase visibility, generate more leads, and ultimately drive more sales. Whether you're new to inbound marketing or are looking for better ways to get more out of your current sales and marketing program, this session is a must-see. This presentation will be focused on actionable takeaways, utilizing real-life examples.




doug billingsDoug Billings is a respected business professional, public speaker, and teacher. He has a quick wit, impressive bag of tricks, and sense of humor. Using these skills, Doug delivers messages that are current, engaging, and humorous while delivering content that can be immediately used. Doug eliminates the, "I am too old for that," excuses in his "President Lincoln: Social Media Genius" presentation. If you are not using social media for business, you're already behind. Let this session get you caught up.




judson laipplyAfter Judson Laipply uploaded his now famous "Evolution of Dance" video to YouTube in April 2006, he found himself on a whole host of worldwide radio, TV, and print media outlets. The popularity of his video has lead to appearances on popular TV shows such as Oprah, The Today Show, 20/20, Ellen, BBC, Inside Edition, E!, and Good Morning America. He has also been featured in Rolling Stone and People magazine, as well as appearing on videos for Bare Naked Ladies, Weezer, and performed at the NBA finals halftime show. Judson promises to do two things: make you laugh and make you think as he presents, "Life is Change."




Taggert J Brooks PhDDr. Brooks received his Ph.D. in Economics at the University of Wisconsin–Milwaukee in 1999. He is currently Professor and Chair of the Department of Economics at the University of Wisconsin–La Crosse. He is also the principal owner of Taggert Brooks Economic Consulting. His research interests cover a wide variety of topics, including the business cycle, regional banking, and the economics of health. His work has been published in several scholarly journals, including his most recent, a cross-country study of the path of GDP's response to a currency crisis. In the past, he has taught macro theory, money and banking and this semester finds himself teaching business research methods. He is frequently interviewed on local television, Wisconsin Public Radio, and has had his work featured in the Economist.



Wisconsin Backyard BBQ

Cap off the day with our extremely popular Wisconsin Backyard BBQ*, hosted by Empire's President, John Freismuth. The Redneck Express will transport you to and from the Stoney Creek Hotel, where you can network with printers, peers, and colleagues in a relaxed atmosphere and enjoy great food, music, and games.

mike munsonRooted in blues, Mike Munson fills the stage with a fluid combination of skilled finger picking and masterful slide guitar. Influenced by the likes of John Lee Hooker and Mississippi John Hurt, his songs tell raw stories of work, travel, and loss. He performs throughout the Midwest, performing his one-of-a-kind musical experience.




Thursday, July 21st

Printing with Purpose Vendor Fair

printing with purpose vendor fairEmpire will be the grounds for our "Printing with Purpose" vendor fair. We will show you first hand our passion for printing and what motivates us to provide our customers with our custom products and services. We bring together printing professionals from all over the United States, showcasing what's new in the industry while providing first-hand expert advice on materials and samples. We also have YouTube star Judson Laipply with his business wisdom. Last year, we had over 500 customers and 69 vendors participate in this event.

Empire Plant Tours

Thoughout the day, everyone's invited to take the grand tour of our facilities. This informative walk demonstrates our various printing capabilities such as screen printing, digital printing, flexographic printing, and doming. Find out the value of printing with Empire.

This is an invite only event. If you are interested in attending or have questions regarding the show, please contact Doug Billings.

up_arrow top



Loading